Here’s an excerpt from a little something by Yahoo! Finance’s Laura Rowley, entitled “The Wedding-Industrial Complex Exposed” (DUN DUN DUNNNNN!), compliments of Lazysun.
The marketing of the wedding as a once-in-a-lifetime opportunity to be close to heaven — or at least close to celebrity — is explored in “One Perfect Day: The Selling of the American Wedding,” by New Yorker writer Rebecca Mead.
“If a bride has been told, repeatedly, that it costs nearly $28,000 to have a wedding, then she starts to think that spending $28,000 on a wedding is just one of those things a person has to do, like writing a rent check every month,” Mead writes.
Mead looks behind the wedding-industrial complex, including the Chinese seamstress who earns 40 cents for sewing the skirt on a $1,000 gown; the Cinderella coach and other trappings of Disney’s “Fairy Tale Wedding Department”; and the videographer who encourages peers at an industry conference to double their prices, because “parents want the best for their children.”
“People talk about the trials of planning a wedding — it’s exhausting and emotionally consuming,” she says. “In the book I write about how it’s an invented trauma. The life of the newlywed used to be quite traumatic — leaving home, suddenly living in an intimate relationship with someone.
“These days, the day after isn’t so different from the day before. People hope that if they make a statement with their wedding, it will have a talismanic effect on the rest of their marriage.”
So tell us something we didn’t know. The wedding-industrial complex (which sounds like a group of buildings you’d find alongside highways where nothing but businesses can thrive) has been exposed many, many times, and that hasn’t stopped people from dropping phat wads of cash on their nuptials. If you want to drop dough, drop dough. If you’d prefer to be a budget ninja bride, do that. All the bickering that comes up when these two strategies collide does no one any good.
The best part of the whole article, IMO, is the comment section.
I also don’t think it is fair for you to say the wedding industry are brain washing brides & grooms into become “bridezillas” or which wedding expense is the biggest wast of money. Just by you writing books like this or The Perfect Day- The Selling of the American Wedding by Rebecca Mead is just sour grapes on the wedding industry and brides and grooms themselves and makes you no better than the industry your are “exposing” since you are not selling your books for free and are making a monetary gain by your tell all revelations on how people are being “sucked in” by made up traditions.
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